White Papers Question

Learning Goal: I’m working on a white papers writing question and need guidance to help me learn.

Using the key visual elements:

· Text

· Language

· Color

· Background

· Content

· Size

· Camera Angle

· Mood

· Shape

· Symbols

Find an advertisement and provide suggestions (using 3 of the above visual elements as key features) to make the advertisement more effective.

For example, using the campaign Got Milk- think about how they could use symbols and colors more effectively to sell their product.

This is meant to be an activity that helps you to start thinking about these elements in visualizations.

Please attach an image of the advertisement to this submission.

What will be focused on in this activity:

Use of real advertisement with included picture of ad: ______/5

Depiction of 2 visual elements in relation to ad improvement: _____/5

Length of at least 2 pages:______/10

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